Visual Communicator / Creative Strategist
Communicators solve problems. As a visual communicator, I begin with a creative strategy. If the execution of an idea isn’t grounded in a smart strategy, it’s just a pretty picture. Don’t get me wrong, I can do pretty, but that’s another portfolio for another day. Here, I want to show you how I use a creative strategy that addresses exigence, audience, and constraints to help shape effective, engaging communications. In this portfolio, every strategy was created with my clients and every finished piece was executed against the strategy. The resulting work demonstrates the power of visual thinking paired with a strong creative strategy—which produces persuasive, effective, engaging visual communications. Take a look for yourself.